The term resto-mod has a wide range of possible interpretations. Some enthusiasts believe that anything that isn't restored completely to factory specs is a resto-mod, while others think that only significantly modified cars (like pro-touring builds) should get that designation.ICON 4x4 founder Jonathan Ward created a custom classic truck that pushes this concept to its most extreme limits, so much so that he prefers to avoid the term entirely. "This is not a resto-mod," he explained. "It behaves and acts like a brand new truck because it is a brand new truck." Still, despite its updated underpinnings and enhanced technology, ICON's C Modern Retro Series retains all the timeless style of a classic 1967-72 Chevy C-10.












