Every year in mid-August, the crew of Monterey Car Week enjoys a vacation in Central California for the goings on in Carmel by the Sea, Laguna Seca, Seaside, Monterey, and Pebble Beach. For automotive enthusiasts, the moniker of Monterey Car Week and the listing of those magnificent Central California towns should give you a clue as to what the MCW crew is doing during this glorious week. 

The late 1970s were a difficult time to be a performance car enthusiast. Following the OPEC oil embargo and the introduction of much more restrictive emissions requirements, American gearheads watched their favorite muscle cars wither away. The roaring big-block V8s of the early '70s were either discontinued or choked down to horsepower figures that seemed almost insulting. The EPA even blocked dealers from offering special engine-swapped models like the famous 427ci Camaros from Yenko, Baldwin, and Nickey. However, one Arizona-based Pontiac dealer found a workaround to produce a significantly faster 1977-80 Trans Am called the Macho Trans Am.

The 1967 Mercury Cougar roared onto the scene as a stylish and powerful alternative in the pony car segment. Sharing its underpinnings with the Ford Mustang, the Cougar brought a touch of European flair and a lineup of potent V8 engines to the table. Ford intentionally slotted the Cougar between the Mustang and the Thunderbird. The following narrative is a detailed breakdown of the powertrain choices, transmission options, performance packages, and notable extras that made the Cougar a standout in its debut year.

Above: 1967 Mercury Cougar XR-7 photo courtesy of Mecum Auctions

The 1970 Pontiac Firebird marked the beginning of the second generation of Pontiac’s answer to the Ford Mustang and the Chevrolet Camaro. Launched in the spring of 1970, the second-gen Firebird underwent a radical redesign that distanced it from the boxy aesthetic of the 1960s and embraced a more European-inspired, aggressive styling. Often hailed as one of the most beautifully sculpted American muscle cars of its era, the 1970 Firebird wasn't just about looks - it also packed serious performance credentials and helped Pontiac maintain its reputation as General Motors' performance brand.

The years 1966 to 1972 are widely regarded as the golden age of Trans American (Trans Am) racing, a thrilling period that saw factory-backed muscle cars, legendary drivers, and fierce rivalries come together to create one of the most exciting chapters in American motorsport history. The Sports Car Club of America (SCCA) launched the series in 1966 to promote showroom stock sedans, but what followed was a war between automakers on the racetrack that would shape the identity of American performance cars for decades.

Vintage Pontiac GTOs from the 1960's through the 70's have been expensive for many years. Having that sort of muscle car as your favorite while you're a broke high school student could make you yearn for something that's simply out of reach. Evan Rose was a GTO fan for these formative gearhead years as a kid. Thankfully, he one day happened to see a 1979 10th anniversary Firebird Trans Am at a car show that really caught his eye.

When it comes to restoring, customizing, or upgrading a Pontiac Firebird or Trans Am, having access to high-quality parts is essential. Whether you're working on a first-generation 1967 Firebird or a late-model 2002 Trans Am, Classic Industries has been a trusted name in the restoration industry for decades, offering a comprehensive catalog of parts and accessories for every year of the Pontiac Firebird.

The 1960s and 1970s were transformative decades for the automotive world. The post-WWII boom had led to the birth of a new era of car design, and designers were pushing the boundaries of what was possible in terms of style, innovation, and performance. This was a time when cars were not just modes of transportation—they were symbols of status, freedom, and a rapidly evolving culture. From sleek muscle cars to futuristic concepts, the contributions of key automotive designers during these two decades shaped the vehicles we know today. Below are some of the most influential and visionary designers of the 1960s and 1970s.

"I'm basically in tears. There she is, man. I haven't seen her for years and years," said Joe Gransden in a recent VINWiki video, thinking back to the time he finally found his long-lost '79 Trans Am. He originally bought the car in high school after working and pinching pennies, but was eventually forced to sell it to buy a boring and economical commuter vehicle. Regret set in soon after, and he spent decades trying to find it again. Thankfully, this story had a happy ending.

Whether you call it the Firebird, the rising phoenix, the hood bird, or use its tongue-in-cheek "screaming chicken" nickname, this iconic decal has become synonymous with the Pontiac Trans Am. But it hasn't always been that way. In fact, according to former Pontiac head of design Bill Porter, GM leadership hated the idea when it was first proposed. YouTube channel Original MotorCar interviewed Porter and his colleague John Schinella to hear the fascinating history behind the development of the Trans Am Hood Bird design.