The late 1960s and early 1970s were a groundbreaking time for American culture, music, and of course cars. Many consider this to be the pinnacle of the muscle car era, a period when vehicles were getting wilder than ever before, with aggressive styling, raucous V8 engines, and eye-catching color schemes. Mopar cars were at the forefront of this movement, and have become famous for their High-Impact colors that debuted between 1969 and 1971. Today, we'll be looking back at these High-Impact Mopar paint colors, as well as the meanings behind their creative names and the years they were available.

Dodge and Plymouth Mopar cars of the 1960s and 1970s offered a wide array of configurations, from practical family sedans and wagons to aggressive, head-turning muscle cars. This variety of body styles was matched by a variety of colors, from elegant black and white to eye-catching SubLime, Go-Mango, and Panther Pink. Mopar engines were much the same. You could choose from a nearly-indestructible Slant Six, a plethora of small block and big block options, or even the legendary 426 Hemi. Read on as we take a look at classic Mopar engine families and configurations.

Back in the 1960s and 1970s, Dodge and Plymouth produced some truly fantastic vehicles, which many enthusiasts now refer to as Mopar cars. Classic Dodge models such as the Dart, Charger, and Challenger, and Plymouth models such as the Valiant, Barracuda, and Road Runner, are timeless icons of that era. However, if you're new to Mopar cars, it can be difficult to tell the difference between model years and platforms (the A-body, B-body, and E-body). That's why we've created an illustrated reference guide to help you identify classic Dodge and Plymouth cars.

The Mopar A, B, and E-body platforms of the 1960s and 1970s include many legends of the muscle car era. It's no surprise that popular models such as the Charger, Challenger, 'Cuda, and Road Runner are highly desirable today. We've developed a wide selection of restoration parts for Mopar vehicles, and this process has helped us gain some insight into the original release of these classic muscle cars. Today, we'll take a look back at Mopar history and examine the estimated production numbers, determining the approximate number of A, B, and E-body Dodge and Plymouth vehicles built each year between 1960 and 1976.

You may have heard the term Mopar in reference to classic Dodge and Plymouth cars, but do you know what it really means? What is a Mopar car, and where did this term originate? Back in 1937, the marketing team at Chrysler Motor Parts Corporation was trying to come up with new branding for the replacement parts and accessories it offered for Chrysler, Dodge, Plymouth, and DeSoto vehicles. The words Motor and Parts were combined into Mopar. This catchy term was first used to market a new line of antifreeze, but would later be applied to all of the Chrysler group's official maintenance, repair, and performance parts.

Everyone from Classic Industries who saw this '70 Plymouth Road Runner Superbird at the 2020 Grand National Roadster Show was amazed at how great the car looked. The Road Runner was so nice we wondered whether any Classic Industries parts were used in the restoration of the car. We hoped so, because we'd use that as leverage, so that we could snap some photos and write an article for posting on the Classic Industries website.

Vintage American cars are really big in Sweden. We learned just how popular our muscle machines and cruising land yachts from the 1950s, 1960s and 1970s are when forty or so avid American car enthusiasts from Sweden visited Classic Industries last Monday. Every year Bilsport Classic Magazine, a Swedish publication, hosts a week-long trip to California to visit various prominent car shows, swap meets, famous professional build shops, and vintage car companies in the Golden State.

Ever since we introduced the Classic Industries Mopar catalog in 2010, we've been known as the leading source for Dodge and Plymouth A, B, and E-body restoration parts. However, we're always working hard to expand our lines and support more vehicles. In addition to the A, B, and E-body, we've been gradually accumulating some parts for a few other Mopar platforms, such as the C-body. This 1968 Polara 500 convertible is a beautiful example of the C-body platform.

Over the years, we've seen quite a few restomod builds arrive at the parking lot in front of our Retail Showroom. This category of vehicles combines original-style restoration parts with modern components to create a unique blend of old and new. Many restomods add only a handful of subtle changes under the skin, and some take this further, replacing the entire engine and suspension with brand-new parts. However, few restomods we've seen are as extreme as this 1973 Charger. In fact, so many of its parts have been swapped out that some might say the term doesn't adequately describe it.

Classic muscle cars were built for speed, whether it was at the drag strip, on a road course, or between stop lights on the street. These days, with many of them restored to immaculate condition and prices climbing higher for preserved examples, it's understandable that most of these cars live more relaxed lives than they did in the '60s and '70s. However, Chris Thompson still takes his 1969 Super Bee on cross-country road trips and often puts the pedal to the metal at the track. Every horsepower under the hood of this muscle car still gets used to the fullest.